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Business, Branding, & Marketing Tips

My Logo Design Process

  My Logo Design Process   Every designer’s design process is different. The purpose of a process is to guarantee the client’s satisfaction and project timeliness. I like to take the logo design process through 5 steps to ensure I design a client’s logo beautifully,...

The Importance of Proper Font Pairing

  The Importance of Proper Font Pairing How to Avoid a Font Pairing “Fail” Proper font pairing can make or break a design or brand. When deciding on fonts for a branding project, it’s important for me to include two different fonts, as to ensure the brand can...

May Calendar Desktop Downloads

WOW! May already?! I'm not sure where the time goes, but maybe a desktop calendar will help us all keep better track. :') Feel free to spruce up your desktop wallpaper with the below desktop calendars I designed with some Freepik and Creative Market resources. Enjoy!...

Your Brand is More Than Your Logo

When doing a little research for this blog, I came across a cartoon on the differences between marketing, advertising, and branding. The marketing person said, “I have great products!” The advertising person said, “I have great products! I have great products! I have...

How To Use A Project Management Tool With Your Designer

Want to avoid chaos when dealing with design projects? Are you tired of hunting through twenty different emails to find the one attachment you need? Then it’s time for you and your designer to use a project management tool. A project management tool is a safe and...

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